For students seeking an online MBA program, one criterion is often the level of interaction available for students. Social media outlets provide a great way for schools to connect with current and prospective students, and many prospective students judge the schools’ level of engagement by looking at how well they do social media.
If schools want to attract Internet-savvy students, they need to be where their students are on social media sites like Facebook, Twitter, YouTube, and even Pinterest. Simply having a presence is not enough, however. Schools need to share frequently and interact with their followers to build a true community of fans who will share their content and help build the school’s fan base.
To help students find the most social media friendly schools, the staff at OnlineMBAPage.com compiled data from the social media accounts of 42 schools that offer online MBA programs and used it to create a list of the top 10 social media friendly online MBA schools. Factors that were taken into account to determine the scores include the number of followers or subscribers for each account and the amount of activity (posts, tweets, videos, etc.). One thing to note: The remaining 32 schools had very little social media presence which we hope will change in 2013 so get busy!
#1 Keller Graduate School of Management of DeVry University
At Keller, online and offline learning is integrated, so you can take classes online, offline, or mix it up as you see fit. Choose from any of these sixteen concentrations for your online MBA:
accounting, e-commerce management, finance, general management, health services, hospitality management, human resources, information security, information systems management, international business, marketing, network & communications management, project management, public administration, security management, or sustainability management.
#2 Florida International University Chapman Graduate School of Business
FIU offers an online corporate MBA that takes 18 months to complete. Four years of work experience is required, but you don’t need to take the GMAT or GRE.
#3 Drexel University Online LeBow College of Business
Drexel’s online MBA emphasizes entrepreneurial thinking. You can enroll online either full-time or part-time and complete your coursework at home or anywhere.
#4 Rochester Institute of Technology E. Philip Saunders College of Business
At the E. Philip Saunders College of Business, you can earn your Executive MBA online. This degree focuses on leadership, teamwork, globalization, innovation, and strategic thinking skills.
#5 ) Lake Forest Graduate School of Management
Choose the Immersion MBA and immerse yourself in a virtual reality workplace simulation where you will learn the skills you need to succeed in the real business world. Lake Forest also offers a Leadership MBA, which is a general management degree program.
#6 Kaplan University School of Business
Kaplan offers an online MBA program with the option to specialize in one of these seven areas if you choose: entrepreneurship, finance, health care management, human resources, information technology, marketing, or project management.
#7 Saint Joseph’s College of Maine Graduate & Professional Studies
Saint Joseph’s Master of Business Administration in Leadership will teach you essential leadership and management skills to enable you to excel at management and become a respected leader in your company.
#8 Colorado Christian University College of Adult and Graduate Studies
CCU’s online MBA program fosters the development of critical thinking, decision-making, and management skills with a focus on servant leadership and Christ-centered leadership.
#9 Marist College School of Management
Marist launched its online MBA in 1998, making it one of the first schools in the US to offer an MBA that could be completed 100% online. U.S. News & World Report ranked the program 6th in the nation among all online degree programs, including undergraduate degrees and programs in other disciplines.
#10 Liberty University School of Business Online
Liberty University offers a 36-hour general MBA or a 45-hour MBA that allows you to choose from one of the following specializations: accounting, criminal justice, healthcare management, human resources, international business, leadership, marketing, project management, public administration, public administration, or public relations.
For the schools that didn’t make the list this year, it’s not too early to start working on making next year’s list.
If you’re not on Facebook and Twitter, start there. You can expand your social media presence to other sites
once you’ve mastered those two.